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Content Production / Brand & World Building / Creative Development
Creative Content Producer with 12+ years of experience transforming ideas into riveting brand campaigns, revenue opportunities, & multimedia franchises. Specializes in creating short-form branded content - videos, commercials, & animated comics - for global companies, agencies, celebrities, & artists. Storyteller who maintains the integrity of a client’s vision while creating a targeted business development strategy designed to infiltrate crowded marketplaces. Committed to collaboration, continuous improvement, & team success.
Key areas of expertise
Content Creation & Production
Branding
World Building
Multimedia Storytelling
Marketing
Pop Culture
Strategy & Execution
Business Development & Networking
Building Relationships & Partnerships
Creative Problem Solving
Project Management & Leadership
Visual Communication
Product Launch
Content creation expertise
Video Production
Live Action
Animation
Commercials`
Short Films
Music Videos
Print Media
Graphic Novels
Comic Books
Series Bibles
Pilot Scripts
Tabletop Games
Digital Campaigns
Pitch Decks
Video Games
Mobile Apps
Interactive Websites
Career highlights
Video production: Developed 100+ campaigns for 50+ clients, including $6.6B luxury brand Harry Winston
Illustrated storytelling: Produced 15+ comics/graphic novels, & scripts for 10+ corporate & celebrity clients.
World building: Co-created & expanded seven original novel & comic book series into transmedia franchises
Pitching: Presented to 30+ major studios (i.e. Netflix, Amazon, Bad Robot, Hulu, Skydance, Imagine, & Alcon)
Fundraising: Raised $840k+ through crowdfunding platforms & private investors
Professional Experience
2013 — Present
NYC
Darkrose studios
Co-Founder
Creative IP development studio that specializes in the ideation, production, & distribution of original sci-fi, fantasy, & horror series. Raise $840k+ from Kickstarter & private investors to develop seven original franchises. Manage asset development by collaborating with partners, artists, editors, & creatives. Known by 30+ production companies for original & well-executed pitch decks & presentations.
Winds of Numa Sera
medieval fantasy epic
Tabletop Game Creator & Business Development
Adapted the 2022 graphic novel published by Dark Horse Comics into a series bible, tabletop board game, & pilot script. Secured $90k+ through crowdfunding & private investors, signed external TV & film representation, and managed all partners, distributors, publishers, & artists. Currently designing the marketing strategies for three upcoming Kickstarter campaigns to fund the tabletop board game rollout & two remaining graphic novels.
Treadwater
Dark & mature sci-fi action drama
Co-Creator & Business Development
Orchestrated the evolution of this best-selling indie graphic novel series into a multi-platform franchise featuring
an immersive web story, animated comic, & live action content. Raised $750k+ through Kickstarter & investors.
Expanded the universe by designing storylines & characters for a role-playing video game & TV series
Produced five photo shoots and 25+ pieces of video content (i.e. short form narrative, social, & pitch reels)
Created the brand booth & managed a sales team of eight generating buzz and securing investor interest at trade shows including New York Comic Con, Game Developers Conference (GDC), Chicago Comic & Entertainment Expo (C2E2), & Fan Expo Canada.
RAMGØD
Cyberpunk action thriller
Co-Creator & Writer
Developed a seven-issue comic series & graphic novel. Series set for a 2024 release.
Gemstone Knights
young adult fantasy
Co-Creator & Business Development
Co-created & developed the prose novel trilogy. Secured publishing agent to represent completed Volumes 1&2.
Professional Experience
2019 — Present
NYC & LA
HERØ Projects
Head of Production & Creative Content Producer
Produced 15+ comics/graphic novels, & scripts for 10+ corporate & celebrity clients at this boutique agency that specializes in branding through storytelling. Executed the visions of tech entrepreneurs, musicians, athletes, record labels, & humanitarians by creating custom graphic & animated content within $25k - $350k budgets.
Select Client List: Remy Martin, Live Nation Entertainment, NFL, Insomniac, TMT by Floyd Mayweather Jr., Mixi, Mutant Cats, K?D, Chloe & Stiltz, Rolling Loud Festival, Shaggy, & Nekcom
Select Campaign Portfolio
Chloe & Stiltz | Designed a choose-your-own-adventure mobile game for social networking service Mixi
Mutant Cats | Transformed an NFT image collection into a graphic novel & series bible
K?D | Refined music producer K?D's characters & story concept into a six-part animated music video series
Remy Martin | Designed an experiential in-store marketing campaign for signature Sidecar cocktail
COVID Moments | Self-produced a coffee table book to raise money for nonprofits that aid those most affected by the pandemic. Each story is told through the synthesis of art, journalism, & charitable work
Professional Experience
2011 — 2019
NYC & LA
Betterdays Media
Head of Production & Creative Content Producer
Managed Sales & Client Relations for this full-service production studio that specializes in creating and marketing high-end cross-channel content for brands, agencies, & artists. Oversaw creative, artistic, & marketing aspects of productions in order to transform client & director visions into reality. Pitched & won $2M+ in new business.
Led 100+ projects for 50+ clients with budgets of $50k - $750k & crews of 3 - 75 independent contractors
Overhauled the firm’s client onboarding process, vendor workflow, & storyboard advertising services.
Select Client List: Morgan Stanley, Coppertone, Hulu, Verizon, Procter & Gamble, Dell, Ernst & Young, Harry Winston, Avon, Colgate, Jaguar, El País, & Charles Schwab
Select Campaign Portfolio
Harry Winston | As the agency of record for this $6.6B luxury jewelry brand, created online commercials for four product campaigns (Timepieces, Water, Legacy, & Secrets Collections)
Procter & Gamble | Profiled two Master Barbers in docu-style promotional videos
Dell and Ernst & Young | Cost-effectively animated stock footage to create a partnership campaign video
Avon | Interviewed healthcare providers & patients for a five-part cancer awareness video series
Colgate | Produced the "Smile with Pride" photo & video social media campaign for Pride Month
Jaguar | Filmed a national commercial for Jaguar's electric car fleet debut
It's a Mess | Lead Producer of this 2018 internationally award winning short film by Frank Prinzi
El País | Produced a fashion short for this Spanish-language daily newspaper in Spain
Charles Schwab | Executive Produced two videos about positive change by Vimeo-selected filmmakers
Education
2010
Ann Arbor, MI
University of Michigan
B.A. Film